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The-State-Of-Social-Media-Marketing

The State Of Social Media Marketing

The State Of Social Marketing Report: 7 Major Findings & In-Depth Analysis
7 items with important business value:
Misalignment Between Business Objectives, Measurement Methodologies and Social Marketing Investment
Tighter Integration between Social and Rest of Marketing and Business Overall
Social Marketers Are Starting to Measure What Matters
Marketers Are Yet to Tap into the True Potential of Social
Social Marketing Budgets and Resources Insufficient to Drive Value
Top Social Platforms: The Big 3: Facebook, Twitter, and LinkedIn Still Dominate
Limited Outsourcing

Pinfluence

8 Ways To Use The Power Of Pinterest & SlideShare To Grow Your Business

… With the recent integration of Pinterest into the SlideShare platform, it’s even easier to collaboratively use the two social media platforms to get your message out to the world. But how can you use these two powerful tools together to get the absolute best bang for your marketing buck? Here are 8 ideas by Beth Hayden  […]

linkedin-cartoon-sketch-resized-600

17 Unspoken Rules Of LinkedIn Etiquette

On most social media networks, it seems like anything goes. Things are a little more loose on Facebook and Twitter, but LinkedIn is strictly professional, giving it a different kind of status when it comes to etiquette. You have to be careful about what you put out there, how you make your requests, and remember to be polite.

Picture Of A Facebook Friend

The Pew Research Center’s detailed look at how we behave online and what we look like as Facebook ‘friends’. Did you know the average number of Facebook friends is 229? With 229 Facebook friends per user, it would only take 2 degrees of separation for the average Facebook user to reach 156,569 other Facebook users. […]

User Activity – Popular Social Networking Sites

This Infographic, “User Activity Comparison Of Popular Social Networking Sites” by Go Gulf, compares the latest user statistics of popular social networking sites – Facebook, Twitter, Google Plus, LinkedIn and Pinterest.

Online Community Plan – How To Write One For Your Business

If you plan on building an online community you must have a plan. Your community plan must be very detailed and specific if you want it to work. Think of this as a small business plan which is totally different than writing an online strategy

Australia

Australian Business Rush to Embrace Social Media

Budgets move from traditional media to fund social media New media critical to stakeholder connection ROI measurement proving difficult Establishing proprietary social networks the new trend The social media phenomenon that has swept Australian consumers has been vigorously embraced by the corporate sector, with the number of Companies using new media almost doubling in the […]