Online Advertising worth more than $2 billion – IAB by Willem Reyners Tay The latest expenditure report from the IAB, the industry body for online advertising, has revealed that the online advertising industry was worth $2.044 in the 12 months to June 2010, representing 13% growth compared to 2009. The report, Online Advertising Expenditure report, [...]
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‘TrendsSpotting’s’ 2010 Social Media Influencers
‘TrendsSpotting’s’ 2010 Social Media Influencers Predictions in 140 Characters Findings show Major Predictions for 2010; Dr. Taly Weiss, CEO and Founder of Trendspotting.com – Market research, has identified the following key influencers: Mobile Location Transparency Measurement ROI Privacy
Forrester: Interactive Marketing To Grow 11% To $25.6 Billion in 2009
Forrester Research predicts that interactive marketing spending will hit $25.6 billion this year — up 11% from $23.1 billion in 2008, despite being flat, as marketers shift money from traditional media to digital channels. That total, which also includes search, email, social media and mobile marketing dollars, is expected to more than double to nearly [...]
Facebook’s Tolerance of Holocaust Denial Won’t Last
Update: As of 12.30am PST on May 11, the groups are redirecting users to the homepage, suggesting they’ve been deleted. Attorney Brian Cuban, brother to Dallas Mavericks owner and entrepreneur Mark Cuban, has published an open letter to Facebook chief Mark Zuckerberg demanding the removal of Holocaust Denial groups from the site. Brian has been [...]






