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Information-Overload-Stop

Content Curation Reduces Information Overload

if you curate content in specialist areas relating to your customer needs, you will gain reputation, visitors, followers – all the things you need to ensure your online presence is high.

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When Quality Content Isn’t Everything

if you consider that content marketing consists of two separate but equal activities: creating and communicating. Communication is the “marketing” part of content marketing. If all of your time and energy go into creating content, you are likely to run out of time and energy for the equally important job of effectively communicating that content to the right audience.

5 Reasons People Aren’t Sharing Your Content

To increase your site’s shareability, start addressing the topics your readers want to learn and talk about. People will then view you as a resource and be more likely to promote you.

Winning The Influence Game: Four Takeaways For Communicators

Oriella PR Network released their 5th annual Oriella Digital Journalism Study that tracks trends and changes in digital media and publishing over time. Here are four takeaways for PR pros and Communicators: Credibility is Vital. Simply having a presence in the right places is no longer enough. The study clearly shows that journalists will gravitate towards sources […]

Online Community Plan – How To Write One For Your Business

If you plan on building an online community you must have a plan. Your community plan must be very detailed and specific if you want it to work. Think of this as a small business plan which is totally different than writing an online strategy