Sorry, no tweets could be loaded.
Subscribe to Twitter

Blog Archives

The-Simple-Science-Of-Facebook-Engagement

The Simple Science of Facebook Engagement

Even though Facebook is a social platform populated with seemingly random posts, there is a tested method to getting your fans to engage with your brand and your content.

Social Media Training

How To Train Your Employees To Handle Social Media

The Infographic breaks down how your team members will likely react to the need for social media training. For example, some of your employees may already have popular social media channels in their personal lives, while others may be opposed to your business’ push online.

Email-Hour-By-Hour

Email Hour By Hour

The really important finding was that all messages, no matter what time they were scheduled for, get most opens within the first hour from delivery up to 23%.

Information-Overload-Stop

Content Curation Reduces Information Overload

if you curate content in specialist areas relating to your customer needs, you will gain reputation, visitors, followers – all the things you need to ensure your online presence is high.

Never-Forget-How-You-Made-Them-Feel

It Takes Empathy

In a world where we’re taught the importance of monitoring and measuring sentiment with the new tools before us, we miss the essential ingredient to meaningful relationships…empathy.
Once you listen, not monitor, but truly listen to customer activity and observe online behavior, you cannot help but feel both empathy and harmony. And naturally, the response it begets is only human.”

1935-Alfa-Romeo-8C-Fabforgottennobility-via-The-Fancy_thumb.jpg

When Quality Content Isn’t Everything

if you consider that content marketing consists of two separate but equal activities: creating and communicating. Communication is the “marketing” part of content marketing. If all of your time and energy go into creating content, you are likely to run out of time and energy for the equally important job of effectively communicating that content to the right audience.

Creating An Integrated Marketing Campaign

When creating an integrated marketing campaign we use both online and offline elements.
Be sure you start by identifying your customers needs, what kind of solution[s] do you have and how are you different than your competitors?