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How To Join The Social Media Elite

LinkedIn is the best-used social media site by Fortune 500 CEOs, with 129 (25.9%) having LinkedIn profiles, compared to 63 million (20.2%) of the American population. But it’s downhill from there: 24% do not keep the information current; 41% have 10 or fewer connections; 28% have one or no connections at all.

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One Size Fits None

Too often, marketers get wrapped up in the features and functions of their products, rather than solving the actual problems of the consumer.

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Top Ten Online Branding Guidelines

Online branding should be just as well conceived as any other communication or marketing initiative. Regardless of how small or large an organization is, traditional website and social media branding should be paramount to any communications initiative.

User Activity – Popular Social Networking Sites

This Infographic, “User Activity Comparison Of Popular Social Networking Sites” by Go Gulf, compares the latest user statistics of popular social networking sites – Facebook, Twitter, Google Plus, LinkedIn and Pinterest.