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Who is Michele Smorgon?

Michele is a Social Business Communications Strategist

One of Forbes Top 10 Social Media Women Power Influencers and Top 50 Social Media Power Influencers.

A Professional Marketer with an MBA, MIB, M’Health

With 15+ years experience helping entrepreneurs, small business leaders and not-for-profits meet business goals and objectives.

A passionate marketing, social media, brand and Internet enthusiast with expertise in developing and executing comprehensive marketing, business and social media strategies that deliver results, drive revenue and positive ROI.


How can Michele help you?

  • Social Business and Brand Strategy; research, planning, development, integration, execution
  • Social Media Policy development
  • Online Reputation Management
  • Social Media assessment
  • Online Marketing assessment
  • Competitor Analysis
  • Website and Blog Strategy; planning, development and management
  • Content Strategy; analysis, research and execution
  • Executive and business leader coaching
  • Team training

If you want to hire me for speaking or training events or are looking for digital, brand or professional marketing services, please complete the contact form so I can better understand your needs and how I can help your organization meet your business and marketing goals.

Time Spent On Social Media

The Online Registration Challenge

Compiled data on some of the most challenging aspects of online registration forms and offers simple solutions to improve the user experience…and conversion rates.


Email Hour By Hour

The really important finding was that all messages, no matter what time they were scheduled for, get most opens within the first hour from delivery up to 23%.

Creating An Integrated Marketing Campaign

When creating an integrated marketing campaign we use both online and offline elements. Be sure you start by identifying your customers needs, what kind of solution[s] do you have and how are you different than your competitors?


Corporate Online Reputation Blind Spot?

More than 10% of executives said they would not engage to defend their online reputation & 33% stated their CEO doesn't care about online reputation