Facebook advertising is often the largest part of many social media marketing budgets.
And yet, education on the topic is lacking.
There are lots of marketers out there testing what works and what doesn’t, but very few are putting together strong research efforts to find industry best practices.
Facebook Ad Research
From that data, this 2012 Facebook Advertising Report was created.
The Infographic highlights just a handful of the unique stats and charts covered in the full 30 page report, which you can download for free here.