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Giants Kneel to A Tweet: When Social Consumers Go Viral #Infographic

By Jason – @frugaldad
When so many individuals express their opinions via sites, like Twitter and Facebook, they gain power as a collective.This Infographic shows that companies will stand to attention if enough people post regarding one of their policies or practices.From personal outrages, like those over the misleading Diet-Coke-like packaging of a Coca Cola to humanitarian concern, like that for the unfair working conditions of Armani and Versace’s Turkish denim workers, digital posting has made a difference.Here are some compelling examples that illustrate the power of the social media consumer: 

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