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Facebook Timeline For Fan Pages: 21 Key Points For Marketers

Your Facebook fan page will automatically convert to the new Timeline design on March 30.

Mari Smith – – walks you through key elements you need to know…

One of the biggest feature changes that many businesses are upset about is the removal of a default landing tab.

The good news is you can still have custom tabs, plus the like-gating element still functions.

You just can’t set a default landing tab.

However, each of your apps still has its own unique URL. That means you can drive traffic to any “landing” page you wish – from within Facebook via ads, your profile and other places as appropriate; and from outside Facebook on your website/blog, other social profiles, tweets, email campaigns, email signature files, and so forth.

To keep you on track with the change, here’s a list of 21 key points about the new Timeline design: 


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